电车严选 | 几何C购车手册！推荐550KM C++甄选续航版

提到吉利汽车几乎无人不知无人不晓，但几何汽车呢？可能会有很多人都不太了解，其实它是吉利汽车旗下的一个高端纯电车系列，在首款车型几何A上市后有着不错的反响，而这次它的同门师弟几何C上市后，我想它应该会受到广大消费者的喜欢。

毕竟被吉利汽车寄予厚望的几何C并没有太多天花乱坠的概念，而是拿出了压箱底儿的本事——凭借几何汽车自主研发、行业首创的SEM智能能量管理系统，打造出续航精准度更高的纯电SUV。那几何C在配置方面到底做的如何？又有哪款值得推荐呢？希望下面的新车分析对您购车有所帮助。

车型介绍

几何C作为继几何A推出后的第二款新车，定位纯电紧凑型SUV。设计方面，几何C延续了家族化的“多维流动生命体”的设计理念，同时它并未采用常规的封闭是格栅而是在下方加入了主动式的进气格栅，根据车速自行调整开合角度，达到有效散热、降低风阻、增加续航的目的，官方称几何C的风阻系数为0.273Cd。

侧面来看线条简洁流畅，吸引消费者的还是悬浮式车顶和隐藏式门把手的设计。整体尺寸为4432/1833/1560mm，轴距为2700mm。同时，新车采用的18英寸轮毂并且刹车卡钳采用了绿色喷涂，凸显其新能源车型的特质。相对来看，此次几何C在内饰以及三电系统上的提升更为关键。

进入车内，整体的内饰布局与几何A一致，但在细节的变化则尤为明显。首先便是中控仪表的位置，将空调按键进行实体化，在行车过程中控制会有更好的反馈，并且E-touch的误触机率大、看不清等问题也得以解决，从浅色改为深色，即使是强光照射也能看的清楚。

最后便是这款车主要的核心——动力部分，几何C提供400km以及550km两种续航版本，其中，NEDC续航里程550km版本，采用的150kW的永磁同步电机，搭配容量为70kWh的三元锂电池组。采用自主研发的SEM智能能量管理系统，通过算法体系进一实现更低的能耗以及更高效的动能回收，在理论层面上，续航可以提升至少40%。

其中，几何C搭载的博世IBOOSTER能量回收系统，能将制动能量最大限度转化为电能存储在电池中，而作为纯电车型耗电大户的空调系统，几何C搭载的智能热泵空调系统，能从外界吸收能量，辅助车辆在低温环境下提升续航里程，而电驱余热回收系统还能将电驱系统产生的热量循环利用，转移到电池包的加热中，减少了不必要的能量消耗。

配置解析

看完车型简介，相信大家对全新几何C车型有了初步的了解。下面我会从低至高递增方式，解析每个不同版本车型的配置差异，看看哪个版本更值得购买。

几何C优选续航版 400km C

补贴后售价：12.98万元

推荐等级：★★

作为入门版车型，大家在配置表上不难看出新车算是一个比较常规的配置。安全配置方面配有主、副驾驶位安全气囊、胎压监测、制动力分配（EBD/CBC）、刹车辅助（EBA/BAS/BA）、牵引力控制、车身稳定控制、自动驻车、陡坡缓降、无钥匙启动、电池预加热等功能。同时，标配5英寸全液晶仪表、12.3英寸中控液晶屏、外后视镜电动调节（加热）、PM2.5过滤装置等配置。个人认为这样的入门车型配置虽然不低，但使用功能尤其是实用功能偏少，结合这样的售价以及400km的续航，在产品层面表现力不足。

几何C优选续航版 400km C+

补贴后售价：13.98万元

推荐等级：★★★

作为相对入门版车型高一级的车型，除入门版车型配备后驻车雷达、定速巡航、远程启动功能、手机互联、车联网、OTA在线升级、LED远近光灯组、自动头灯、大灯延时、后排出风口、温区控制等功能，相对C+版本仅增加1万元预算，但在配置上丰富了很多，如果说在400km之内挑选车型，我更为推荐该版本，如果您是选择高续航还要丰富的配置，接下来您慢慢看。

几何C优选续航版 400km C+ Pro

补贴后售价：14.98万元

推荐等级：★★★★

作为400km续航的顶配车型，在售价方面同样是以1万元为单位向上递增，相对C+版本加入了倒车影像、电动天窗、无钥匙进入、前排座椅加热、LED日间行车灯、后雨刷、空气净化器等配置，个人觉得 400km版本车型每次递增都会增加一些实用配置，不过该版本车型即将突破15万元大关，所以我认为该版本性价比不高。

几何C甄选续航版550km C++

补贴后售价：16.28万元

推荐等级：★★★★

作为此次主打的550km续航版本，550km C++版本相对C+ Pro在配置上增加了360度全景影像、不可开启式全景天窗、内置行车记录仪、外后视镜电动折叠、锁车折叠功能、AR底盘透视等配置，相对购车预算增加了1.3万元，同时续航里程也升级至550km。

几何C甄选续航版550km C++ Pro

补贴后售价：18.28万元

推荐等级：★★★

最后便是顶配车型，咱们还是先看看配置部分，同样式550km续航版本，在C++版本基础上增加了前/后排头部气帘、并线辅助、车道偏离预警、车道保持辅助、道路交通识别、主动刹车/主动安全系统、全速域自适应巡航、自动泊车入位、手机无线充电、驾驶位电动座椅等功能，可以说相差的2万元购车预算基本都在安全配置，如果你问我多花2万元值吗？我认为很值，但这个基本包含的驾驶辅助配置真的有必要选择？至少在我看来没必要。一款补贴后将近20万元的车型可选择性很多了，毕竟吉利几何这个品牌主打的还是家用，这些配置来看并不是特别需要。

编辑点评：对于几何C这款车我是比较看好的，整体设计而言相较几何A都有很多很多可说的配置，但价格方面，尤其是顶配车型近乎20万元的售价确实不是首选车型，但相对来说次顶配的C++车型，550km的高续航以及配置相差并不多，我更为推荐家庭使用。

本文来源于汽车之家车家号作者，不代表汽车之家的观点立场。

Internet marketing, also referred to as online marketing or eMarketing (or e-Marketing), is the marketing of products or services over the Internet. The Internet has brought many unique benefits to marketing including low costs in distributing information and media to a global audience. The interactive nature of Internet marketing, both in terms of instant response and in eliciting response, are unique qualities of the medium.

Internet marketing ties together creative and technical aspects of the internet, including design, development, advertising and sales. Internet marketing methods include search engine marketing, display advertising, e-mail marketing, affiliate marketing, interactive advertising, online reputation management and also Social Media Marketing Methods such as blog marketing, and viral marketing.

Internet marketing is the process of growing and promoting an organization using online media. Internet marketing does not simply mean 'building a website' or 'promoting a website'. Somewhere behind that website is a real organization with real goals.

An Internet marketing strategy includes all aspects of online advertising online activity that promotes a company online, including websites, blog sites, article and press releases, online market research, email marketing, and advertising, as appropriate for the promotion of ones' business.

Business models

Internet marketing is associated with several business models. The model is typically defined by the goal. These include e-commerce, where goods are sold directly to consumers or businessespublishing, or the sale of advertisingand lead-based sites, where an organization generates value by getting sales leads from their site. There are many other models based on the specific needs of each person or business that launches an internet marketing campaign.

Internet marketing refers to the placement of media along different stages of the Customer engagement Cycle, through Search Engine Marketing, Search Engine Optimization, Banner Ads on specific sites, email marketing and Web 2.0 strategies. In 2008, The New York Times working with comScore published a first estimate to quantify the user data collected by large Web companies. Counting four types of interactions with company sites plus the hits from ads served from advertising networks, they found the potential for collecting upwards of 2,500 pieces of data on average per user per month.[1]

Advantages

nternet marketing is relatively inexpensive. Companies can reach a wide audience for a small fraction of traditional advertising budgets. The nature of the medium allows consumers to research and purchase products and services at their own convenience: An internet marketing campaign puts an organization's message in front of consumers precisely when they want it.

However, internet marketing isn't a panacea. It still requires intelligent planning and careful execution. Emphasize business goals and use methods such as CVP analysis when determining strategy and the overall effectiveness of marketing campaigns.

There are a few important characteristics that differentiate Internet marketing from "off-line marketing":

- One-to-one vs. one-to-many approach: The targeted user is typically browsing the Internet on their own, and the marketing messages reach them personally. This can be very clearly seen in search marketing, where the users find advertisements targeted to specific keywords that the users asked for(1).

- Demographics targeting vs. behavioral targeting: off-line marketers typically segment their markets according to age group, sex, geography, and other general factors. Online marketers have the luxury of targeting by activity. This is a deeper form of targeting, since the advertiser knows that the target audience are people who do a certain activity (upload pictures, have blogs, etc.) instead of just expecting that a certain group of people will like their new product or service.

- Measurability: Almost all aspects of an online campaign can be traced, measured, and tested. The advertisers either pay per banner impression (CPM), pay per click (PPC), or pay per action accomplished. Therefore, it is easy to understand which messages or offering are more appealing to the audience.

- Response and immediate results: Since the online marketing initiatives usually require users to click on the message, go to a website, and perform a targeted action, the results of campaigns are immediately measured and tracked. On the other hand, someone driving a car who sees a billboard, will at best be interested and might decide to get more information at some time.

Internet marketing, as of 2007, is growing faster than other types of media.[citation needed]Since exposure, response and overall efficiency of Internet media is easier to track than traditional "off-line" media, through the use of web analytics for instance, Internet marketing can offer a greater sense of accountability for advertisers. Increasingly, however, marketers and their clients are becoming aware of the need to measure the collaborative effects of marketing, i.e. how the Internet affects in-store sales, etc., instead of siloing each medium. The effects of Multi-Channel Marketing can be difficult to determine, but are an important part of ascertaining the value of media campaigns.

Limitations

Because Internet marketing requires customers to use newer technologies than traditional media, not all people may get the message. Low speed Internet connections are one barrier. If companies build overly large or complicated web pages, some Internet users struggle to download the information on dial up connections or mobile devices.

From the buyer's perspective, another limitation is the inability of shoppers to touch, smell, taste or try-on tangible goods before making an online purchase. However, it is an industry standard for e-commerce vendors to have liberal return policies and in store pick up services to reassure customers.

A survey of 410 marketing executives listed insufficient ability to measure impact, a lack of internal capability, and difficulty convincing senior management as the top three barriers to entry for large companies looking to market online. [2]

[edit] Security concerns

For both companies and consumers that participate in online business, security concerns are very important. Many consumers are hesitant to buy items over the Internet because they do not trust that their personal information will remain private. Recently, some companies that do business online have been caught giving away or selling information about their customers. Several of these companies have guarantees on their websites, claiming customer information will be private. Some companies that buy customer information offer the option for individuals to have their information removed from the database (known as opting out). However, many customers are unaware that their information is being shared and are unable to stop the transfer of their information between companies.

Security concerns are of great importance and online companies have been working hard to create solutions. Encryption is one of the main methods for dealing with privacy and security concerns on the Internet. Encryption is defined as the conversion of data into a form called a cipher. This cipher cannot be easily intercepted unless an individual is authorized by the program or company that completed the encryption. In general, the stronger the cipher, the better protected the data is. However, the stronger the cipher, the more expensive encryption becomes.

Another major security concern that consumers have with ecommerce merchants is whether or not they will receive exactly what they purchase. Trustworthy, reliable merchant performance has been a consumer concern since the inception of ecommerce, and to date, merchants have attempted to address these concerns by investing in and building strong consumer brands (Amazon, eBay, Overstock.com), and by leveraging merchant / feedback rating systems and ecommerce bonding solutions. All of these solutions attempt to assure consumers that their transactions will be free of problems because the merchants can be trusted to provide reliable products and services. In addition, the major online payment mechanisms (credit cards, PayPal, Google Checkout, etc.) have also provided back-end buyer protection systems to address problems after they actually do occur.

[edit] Effects on industries

Internet marketing has had a large impact on several industries including music, banking, and flea markets, as well as the advertising industry itself. As Advertisers increase and shift more of their budgets online, it is now overtaking radio in terms of market share.[3] In the music industry, many consumers have begun buying and downloading music files (e.g. MP3s) over the Internet in addition to buying CDs.

More and more banks are offering the ability to perform banking tasks online. Online banking is believed to appeal to customers because it is more convenient than visiting bank branches. Currently, over 150 million U.S. adults now bank online, with a high growth rate. The increasing speed of Internet connections is the main reason for the fast growth. Of those individuals who use the Internet, 44% now perform banking activities over the Internet.

Internet auctions have gained popularity. Unique items that could previously be found at flea markets are being sold on eBay instead. eBay has also affected the prices in the industry. Buyers and sellers often look at prices on the website before going to flea markets and the eBay price often becomes what the item is sold for. More and more flea market sellers are putting their items up for sale online and running their business out of their homes.

The effect on the ad industry itself has been profound. In just a few years, online advertising has grown to be worth tens of billions of dollars annually.[4][5][6] PricewaterhouseCoopers reported US Internet marketing spend totalled $16.9 billion in 2006 [7].

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